Real Time Article :: essays research papers

The terms misuse creates misunderstanding both at bottom organizations and out in the market. Real time is expensive. Creating and managing technology applications that operate in real time require a lot of infrastructure, people, and processing power. These be unnecessary if you dont mind if an action occurs "just in time" or "some time later on."A few founts     Real-time analytics and reporting. Does it proceeds? Depends on the use. For people only concerned with strategy insights, such as paths different visitors types take, or those focused on use of different pilotage tools, real time is meaningless. If no action you can take in real time changes the user experience, wherefore time and money worn out(p) to get reading faster is overkill. The extra information is probably a distraction.If youre an editor and constantly adjust stories and headlines to respond to audience interest, then real time data can make a difference. It may be a worthwhile investment. Bottom line, real-time analytics are good for tactical applications, overkill for strategic ones.     Real-time actionability. As with the above example, this matters if the desired action is tactical. Would rattling overbold information help someone or something take an action at the same time?If resulting actions are strategic only and not intend to be taken at the same instant the information is created, then real time is wasted technology. You dont need real-time audience information if you only use it at a weekly meeting to handle behavior trends.     Real-time personalization. In personalization, real time is essential. If you want to modify centre for individual visitors, such as weather or profession recommendations, you must do it in real time. You cant wait minutes or hours to update pages. Visitors wont be there anymore.You cant personalize content without recognizing users and changing content the momen t they arrive. Of course, this can be quite expensive. Those with content management systems with personalization devote a special appreciation for the processing and data management cost associated with real-time actions at scale.     Real-time ad segmentation and targeting. Another example of where real time can really matter. Ad targeting is a very frontline, tactical operation. If you want to deliver a specific ad to a specific type of person, you must identify the person and deliver the ad in real time.To deliver automotive ads to people who viewed automotive content, no matter where they go on the site, you must target as presently as they visit automotive content.